What an Experience!!!
14 11 2007As most of my readers know, I have written a book geared toward the newbie Flyfisher (Called the freshman flyfisher). As part of this process, I went to Gabriola island here in BC, Canada to meet with my Editor, Publicist, Media coach, and a person that specializes in Branding.
What is branding you say? Well, I had NO clue before this weekend, now I know. In simple terms, all of us sat in a room and brainstormed about the book. We talked about everything from the date of release to marketing, and the future.
I have to say I was a little nervous about the whole thing, but after doing this section I realize that not only was it necessary, it was actually fun. We spent the better part of an afternoon just brain storming and came up wit a plan of attack.
I really need to thank all those involved.
1- My editor, Peggy Richardson (Humanus Publishing)
2- My publicist, Kim Plumley (Publicity Mavens)
3- My Media Coach, George Plumley (Brave new Niche media coaching)
4- My Media consultant/Brander, Deirdre Rowland (Cme Publicity)
Thanks once again, this was a real eye opener for me and because of it I am even more excited about the book and all the other options that came out of the section.
Rick (The Flyfish Fanatic)
Rick, you’re a very exciting writer to work with. I’m thrilled that you got so much out of this session, and I did too!! For those who haven’t heard, Rick’s book will be launching in Vancouver in the Spring of 2008 - it’s an awesome little book, with info for more than those new to fly fishing. All I know is, I’ve had an awesome time working on this. (Wait until you hear about his next book!) Love ya, Popeye! - peg